// IP Marketing video - START// IP Marketing video - END

Apple Siri commercials feature Samuel L Jackson, Zooey Deschanel (video)

Apple Siri commercials feature Samuel L Jackson, Zooey Deschanel

PanARMENIAN.Net - Apple has begun airing new commercials in the United States prompting the iPhone 4S and Siri using actors Samuel L Jackson and Zooey Deschanel. Both commercials show the actors using Siri to manage their daily lives, including creating appointments, searching for restaurants, and pulling down conversions from Wolfram Alpha. Carrier logos from Verizon and AT&T are also attached at the end.

While the commercials feature various carrier logos, it looks like both have been produced by Apple and their advertising agency TBWA\Chiat\Day. It’s a strange move for Apple, typically focusing on what the device can do instead of using celebrity endorsements, Slashgear reports.

The Samuel L Jackson commercial first aired during the Sportcenter show on ESPN, while the Zooey Deschanel comercial has been seen in various time slots, including during FOX’s prime time shows.

 Top stories
The primary device failed on Saturday, leaving the ISS to depend on a backup system to route commands to its solar power system.
The pop-over cross-app switcher appears when some users tap the profile icon in the top corners of Facebook, Messenger or Instagram.
The ability to Go Live on YouTube previously required that you have 1,000 subscribers, and before that the requirement was set at 10K.
You can find the filters by opening up the camera interface in the app and tapping the new icon in the bottom right corner.
Partner news