Society in focus of modern marketing![]() PanARMENIAN.Net - Society and the working environment is in the focus of modern marketing, SOX Compliance Unit Manager of VivaCell-MTS said. “Favorable environment secures adequate success,” Tigran Hovepyan noted after the first certificate-based lecture by Philip Kotler in Yerevan. Mr. Hovsepyan further cited the Marketing Guru as saying, “Before they would say: Public welfare is conditioned by a company welfare. Now it is the opposite. Company welfare is conditioned by public welfare.” November 11 2011 saw the launch of International Marketing Week in Armenia featuring Marketing Guru Philip Kotler’s visit to the country. “Philip Kotler in Armenia 11.11.11” project was initiated by Armenian Marketing Association (AMA) under the auspices of the Armenian government. ![]() ![]() Yerevan has dismissed Turkey’s demand to shut down the Armenian nuclear power plant as “inappropriate”. Armenia will loan 2.9 billion drams to Nagorno Karabakh (Artsakh), according to a draft government decision. The Ministry of Ecology and Natural Resources of Azerbaijan has “strongly condemned” Armenia’s decision. Kerobyan has said that for the first time in the history of Armenia, the volume of foreign direct investments amounted to about $1 billion. ![]() ![]() Partner news | ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() |