New Armenian startup PR Craft will help journalists and bloggers in fast and easy worldwide search of interesting publishable information, also providing access to expert opinion on various issues.

Work with media is implemented in several directions:

For starters, newsmakers (PR experts, politicians and public speakers, businessmen, users) register on the startup’s website, describing the data, news or materials that might interest the journalists. There are special tools and possibilities for newsmakers.

Next, the journalists and bloggers register. The formers can find publishable information through the search system. PR Craft search system allows filtering materials by categories, regions and keywords.

Beside the search system, there’s a query system, enabling the journalists and bloggers to inform the newsmakers about the subjects of interest, receive information or expert opinion. The interview system gives access to several expert opinions at the same time by posing questions to several newsmakers. Thus, the media receives multilateral information from several sources.