Smartphone penetration across EU5 markets hits 55%December 17, 2012 - 15:40 AMT PanARMENIAN.Net - Digital audience measurement company comScore released data from its MobiLens service, reporting key mobile trends across the five leading European markets (EU5), namely France, Germany, Italy, Spain and the UK based on survey results, The Next Web reports. During the three-month average period ending October 2012, comScore estimates that the current smartphone penetration across the EU5 markets is 54.6 percent of mobile phone users, a 13 percentage point increase compared to the same period last year. It’s worth noting that comScore recently estimated that 15.5 percent of European smartphone users also own a tablet. Spain had the highest smartphone penetration at 63.2 percent (and also showed the strongest growth with a 14.8 percentage point gain), followed by the UK with 62.3 percent and France with 51.4 percent. Overall, the European smartphone audience increased 35 percent in the past year, from 97.7 million in October 2011 to 131.5 million in October 2012, according to comScore. In the UK, comScore says Apple remains the leading handset manufacturer, capturing 28 percent of the market with 8.6 million users, followed by Samsung with a 24 percent market share. Samsung has shown remarkable growth, however, doubling its UK market share from 11.2 percent to 24 percent in just a year. RIM ranks third with a 15.2 percent share, followed closely by HTC with a 15 percent share. Google’s Android OS grabs 46.6 percent of the UK smartphone audience of nearly 31 million smartphone owners, compared to Apple iOS’s 28 percent. Apple is followed by RIM, which held a 15.2 percent share of the operating system market in the three-month average period ending October 2012. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Pashinyan’s spokesperson denies intention to visit Baku for COP29 Pashinyan’s agenda doesn’t include a trip to Baku for the COP29 conference, his press secretary Nazeli Baghdasaryan has said. Russia accuses West of preparing invasion of CSTO countries NATO is preparing an invasion of the CSTO countries, the number of provocations in the air is growing, Sergei Shoigu has said. Lithuania sending €100,000 to help Armenia fight floods consequences Armenian Prime Minister Nikol Pashinyan took to social media to thank his Lithuanian counterpart for the contribution. Armenia: Rescue workers restore pedestrian bridge for flood-hit community Rescue workers on Wednesday, June 5 restored a pedestrian bridge in the town of Alaverdi in Armenia’s north. |