Instagram opens shoppable photos to thousands of merchantsOctober 5, 2017 - 14:16 AMT PanARMENIAN.Net - Shopping on Instagram was first made possible late last year when the platform introduced shoppable photos, but it was limited to only certain brands. Those posts contained links to retailers’ websites and hinted at the monetization potential of Instagram’s 500 million daily active users. The sheer size of the app’s userbase makes Instagram a very attractive platform to sell products. Now, e-commerce company Shopify and Instagram are opening up that integration feature (called Shopping on Instagram) to thousands of merchants, which will allow Instagram posts to be tagged with items for sale. Instagram users who are interested in buying items can tap a link to view and buy it from the seller’s online store without leaving the app, The Verge reports. Shopify has been testing the feature throughout 2017, and the company notes that product tags are only visible to users in the US. Merchants can only sell physical products like food, books, clothing, toys, art, stationery, and electronics. Only five products can be tagged in both new and old posts. Merchants have until October 16t to get approval from Instagram to use the feature. Shopify says once the testing phase is completed, Shopping on Instagram will be available to everyone. Top stories Yerevan will host the 2024 edition of the World Congress On Information Technology (WCIT). Rustam Badasyan said due to the lack of such regulation, the state budget is deprived of VAT revenues. Krisp’s smart noise suppression tech silences ambient sounds and isolates your voice for calls. Gurgen Khachatryan claimed that the "illegalities have been taking place in 2020." Partner news Most popular in the section | Armenia offers to temporarily host, preserve Gaza manuscripts The Armenian Foreign Minister has said Yerevan is ready to help preserve manuscripts from the conflict zone in Gaza. Aliyev says no need for mediators in Armenia-Azerbaijan process Azerbaijani President Ilham Aliyev believes that Baku and Yerevan do not mediators in the process of normalizing relations. Aram I supports Karekin II’s “patriotic position” Catholicos of the Great House of Cilicia Aram I has expressed support for the Mother See of Holy Etchmiadzin. U.S. believes peace is “possible” in South Caucasus The United States continues to believe that peace is possible in the South Caucasus, Vedant Patel said. |